You have tweaked your vBulletin-powered site and now you want to promote it. There are many ways to do this which we won't go into detail in this post. Most will include linking back to your home page or internal pages. This article will deal with how to create the backlink to your advantage. There are beneficial ways to format a link and useless ways. You want to be doing it the right way. Doing it the right way will benefit your website and it incurs no extra cost in time and money when obtaining backlink’s to your Search Engine Optimized page.
I’m sure you have spent a lot of time perfecting your site's keywords and key phrases. You may also be conscious of keyword density within your pages. But many of you leave the icing off the cake when posting links back to the content you have worked so hard do optimize.
Let’s say for example you have created a web page or site where the topic is fudge brownies. You have made sure you have keywords and phrases like
fudge brownies,
fudge,
brownies,
baking, and any others that would drive hungry fudge brownie lovers to your website.
You have done a good job up to this point. But then you surf on over to your favorite baking forum and post links like, “
click here” or “
read it.” Are you marketing the keyword’s
click and
here? Or
read and
it? These types of links are not optimized to your benefit. Like firing blanks from a gun, a keyword poor link has lots of bang but no impact. It's bad enough that fans of your fudge brownie info will post links like this. Don't do this to yourself. Optimize those links to your key words and phrases.
The right way to create the links would be to use your keywords particular to your website or the page linked to. Use those keywords you spent so much time and effort researching to empower those links.
A good example would be:
Need information on
baking fudge brownies?
See how we have utilized three of our keywords and a key phrase within the anchor text of the link. This link is fully optimized to your brownie site and will help with your Search Engine rankings on those particular keywords.
Remember to change up the mix as you spread your backlink’s around the web. You don't want 20,000 links with the same anchor text. Alter the keywords used, change the order, but always optimize them to empower your web pages.
Find this tutorial useful? Feel free to link back to it using the title of the thread as a fully optimized key phrase for your link.
*heads to the kitchen to find some fudge brownies*